Help NICA Share the Ride today!

This season, we invite you to join us as we celebrate all the ways that our mountain bike programs enrich and bring joy to our community. We celebrate our 14,000 coaches across the country who have dedicated countless hours to ensure student-athletes have been able to safely participate in mountain biking activities. We celebrate our more than 26,000 student-athletes who bring enthusiasm, positivity, and energy to all our mountain biking programs. We celebrate our 30 NICA leagues who have adapted to bring fun and engaging mountain biking activities safely to their communities. You can help us Share the Ride and Change Lives through cycling by making a donation today.  Donate here.


New NICA Store Items for the Holidays!  

This holiday season the NICA Store has added new items for all your gift needs. Check out our new hoodies, hats, and polos for all members of your NICA community. All sales proceeds come back to NICA! Buy here!



Bontrager Ion Pro RT Front Bike Light

This USB-rechargeable front light has five modes for day and night and enough power to light up the full width of any trail. Not only is this the best light for mountain biking, it will help keep your athlete safe and visible on the trails- day or night. Buy here!

Bontrager Rally WaveCel Mountain Bike Helmet

This off-road helmet with WaveCel technology balances comfort and performance for trail riders who value safety. WaveCel, a leading technology in the protection against cycling-related head injuries, offers peace of mind as your athlete hits the trail. Buy here!

Specialized Tactic

It’s All in Your Tactic. With an unprecedented combination of fit, ventilation, and confidence for trail and enduro riding, the Tactic helmet delivers exceptional coverage and seamless integration with goggles or glasses. Buy here!

Specialized Gambit

Redefine Your Comfort Zone. To make a DH-certified full face with the ventilation and fit of a half shell, our development team took a fully integrated approach when creating the Gambit. Every component was engineered utilizing a comprehensive approach resulting in truly breakthrough performance where the Gambit delivers more than the sum of its parts. Buy here!

Bontrager Evoke Mountain Bike Shoe

This mountain bike shoe offers all-around performance, built with a Tachyon rubber sole for ultimate off-bike confidence. Evoke is built on Bontrager's inForm Race last for a slightly roomier, high-performance fit and is equipped with a single BOA® L6 Dial for a precision fit and easy micro-adjustments. Your athlete won’t want to take these off! Buy here!


ULTREAD, the all-new mountain bike shoe sole design from Shimano, delivers superior durability and engineered grip. Buy here!

2FO Roost Mountain Bike Shoes

If you’re looking for a versatile MTB shoe that can transition from hot laps in the park to cold beers at the base without missing a step, then look no further. The 2FO Roost Clip brings a casual, relaxed vibe with all the right DNA to get sendy on the bike. It combines a durable leather and textile upper, cushioned EVA foam midsole and relaxed fit last that can stand up to the rigors of daily trail use without sacrificing off-the-bike comfort and style. Last but not least, a SlipNot™ FG rubber sole delivers confident traction on and off the trail. Buy here!

Recon 2.0 Mountain Bike Shoes

Just because winning an XC World Cup isn’t on your to-do list, doesn’t mean you don’t value performance and comfort. Recon 2.0 is your shoe. Inspired by S-Works Recon, with Body Geometry comfort and efficiency, Recon 2.0 puts all that performance within easy reach. To create traction off the bike in wet or dry, gravel or dirt, we’ve covered the nylon outsole with our SlipNot compound. If the traction's needed in the wet, you can also rest easy knowing the XPEL mesh used through the Recon 2.0 won’t get bogged down with water and will dry exceptionally quickly. No more wet shoes the morning after a wet ride. Buy here!

Velocirax Bike Rack

All NICA riders and coaches qualify for a discount on any VelociRAX Products. VelociRAX will organize your garage, provide bike storage and give peace of mind when bombing down country back roads to your favorite trails. Now is the perfect time to buy with the NICA SALE (code: RACKNICA!) saving $100 while supplies last. If you have any questions about the rack or a discount Velocirax’s Customer Service Team is there to help at (435)-344-4446. To order now Buy here!

Yakima HangTight 4 or 6

Bring the whole crew, whether the crew has full-suspension bikes, kids bikes, or road bikes, there’s room for everyone. The new HangTight loads up to six bikes on the fly. Smartly designed with tough steel construction, each bike is vertically and securely held in place, making it the ultimate ticket to ride. Buy here!

Jen's Bumpy Ride

In the third Shred Girls adventure, Jen’s Bumpy Ride, ultra-perfectionist Jen has to make a big decision: Should she stick with the Shred Girls, or join the local cycling team that promises to make her faster, and help her to become a pro cyclist? She’ll have to decide soon, since the clock is ticking down to the next race… But first, Jen, Ali and Lindsay will need to make it through their first ever bikepacking trip, riding big miles and camping in the mountains. Can their friendship survive the ups and downs that come with campouts and tired legs?

Use code NICA to get 10% off on all clothing items on our site!

Buy here!

Continental Lightweight Trail MTB Tires. For the skilled, acceleration addicted XC/tailer racer.

Cut to the chase with the lightest, fastest trail tire combination from Continental. The Cross King tread pattern rolls race fast in the center but start biting as soon as you bank into a turn. The 2.2 carcass keeps weight to a minimum for maximum acceleration, slots into skinny clearance framers and cuts through the dirtiest conditions for impressive bite however wet the trail gets. There is still enough volume to carry speed through rubble and bumps and the ProTection carcass will shrug off the sharpest rocks for dependable day after day speed.

Buy Here:

Access code:C9DC-94B1-429A-DE4A

*To recieve access to Expertvoice please submit your coaches benefits form requesting access to the Continental benefit*

Strike Holiday Special

Attention NICA Coaches and parents, this holiday season get an additional $50 discount and a free rolling bag for any Strike pop up tent! Visit our store here!

Save on BikeFlights Bike Boxes

Get an easy-to-pack, sturdy, recyclable BikeFlights Bike Box to ship your bike with confidence. Available in two sizes, BikeFlights Bike Boxes fit most bikes. The BBL is ideally suited for nearly assembled full suspension mountain bikes, e-bikes and other larger bikes. The BBM gets you the best shipping rates and is great for shipping gravel and road bikes, smaller mountain bikes and kids’ bikes.

The innovative boxes were designed and tested to withstand harsh shipping conditions per Amazon’s ISTA 6A standard. They ship to you compactly and store easily under a bed or in a closet.

During this holiday season, NICA Friends and Family save $20 off BikeFlights Bike Boxes. Visit our store, and enter promo code NICAHOLIDAY.

One per customer. Expires 12/31/2021. Buy here!

NICA Coaches and Student Athletes Qualify for Outdoorly Discounts

Like you, we're obsessed with the outdoors. Our outdoor purchase platform equips the industry with affordable, tried-and-true gear. Join our community and save up to 60% off over 100 brands! (Current coaching license PDF proof is required).

Buy here!


Buffalo Bicycle

This holiday season, you and your family have the opportunity to give a bike and change a life. In partnership with World Bicycle Relief, Trek has set out to raise $1M to provide bicycles to people in developing countries. A donation to World Bicycle Relief in any amount helps empower someone in need. And through December 31, Trek will match the amount of your donation up to an overall of $500k! Buy here!

Stumpjumper Expert

With the all-new Stumpjumper Expert, we've bottled up that "new bike day" feeling and put it into a radical new trail bike so agile, so lively, so in-tune with the trail, that it feels like an extension of your body. Levitate up the climbs. Decimate the descents. The Stumpjumper Expert is going to make you rethink how a trail bike should ride. Buy here!

Stumpjumper EVO Alloy Comp

Let's get something clear, the Stumpjumper EVO Alloy isn't a "normal" trail bike. It's built to get gnarly, plain and simple. Featuring the same all-new design as its carbon brethren—including an adjustable head tube angle, 150mm of performance tuned travel, the adaptability of S-Sizing, and SWAT™ Door integration—in a lightweight yet tough M5 Alloy chassis, you're going to be able to bomb down trails that you thought you couldn't touch without a full-blown DH rig.

Spec’d with a no-fuss SRAM NX Eagle 12-speed drivetrain, bomber 30mm-wide alloy wheels, and plush Fox FLOAT Performance suspension, there’s no question the Stumpjumper EVO Comp Alloy is dressed to shred.

Buy here!

Epic EVO Comp

Lightweight yet stiff. Capable yet efficient. Fun yet focused. Hell, if Goldilocks ever wanted to drop you, our money’s on her picking an Epic EVO Comp to do the job.

While the Epic EVO sees a seemingly modest 20-millimeter increase in suspension travel up front over its Epic stablemate and just 6-millimeters out back, we’ve worked overtime to make sure it’s been implemented in a way that’ll have you saying ‘Whoa!’ as soon as you hit your first stretch of singletrack.

Keeping the Epic EVO Comp just right is a well-balanced component mix featuring powerful four-piston SRAM G2 RS brakes, an X-Fusion Manic dropper, and RockShox SID Select fork.

Buy here!


The All-New Giro Latch Shoe

Go fast, get loose and stay in control with Giro’s all-new Latch Shoe. A patent-pending, slow-rebound Mute Foam midsole cuts out the trail chatter that can bounce you off the pedals and cause fatigue while an innovative new Tack Rubber and Gamma tread pattern combine to deliver superior grip. With a fast-drying microfiber upper and durable Rockprint reinforcement, the Latch has gone on a diet and is over 100 grams lighter than Giro’s previous top-of-the-line flat pedal shoe. The result is your best connection to the trail ever. Learn more about the Latch Shoe through the link HERE


Save on New Mini Chews

Stock up for a very GU’d new year with a special offer just for our NICA friends. Through Dec 31 2021, save 20% off everyone’s favorite Energy Chews at with code NICACHEWS. Our Chews now come in two convenient packages – the original stick and a new bag filled with mini-sized Chews that are easy to eat when training or racing. Whichever you CHEWS you CHOOSE, we hope you #GUFORIT in 2022! Buy here!